PROJECT .001 / ACRONYM
RMT02 Launch
Event Ideation
Event Production
Seeding Documentary Event Coverage
Social Media Content
PR
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At Race Service, we take pride in helping our clients bring their vision to life. We recently had the opportunity to manage an exciting project for Acronym and Republic of Gamers, assembling a talented team of designers, creatives, and developers to produce a cutting-edge computer, an array of media assets, and an extensive Web3 program. We worked with our partners every step of the way, ensuring each element of the project was meticulously crafted to meet their needs.
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During these past four years, we’ve created not only two computer designs, but a participatory science fiction universe, multiple memorabilia designs, and hours of audio-visual content. We created a substantial amount of content for the launch of the RMT02 — from the Unboxing Video, Launch Video, and various Demonstration videos that all appeared on Youtube and Instagram.
Deeply immersive and sensory
experience into the RMT World.
The content built-up the excitement around the launch of the RMT02 computer release. Now it was time to truly show it to the world. The event converged gaming, design, fashion and digital art in an edgy, dark, underground vibe. The event space was transformed into an immersive sensory experience, with a 53 foot long digital installation and live set by the Paris and Kyoto-based audio-visual artist, Ryoji Ikeda. We were stoked to see over 500 people show up in support of the launch and invite them into the RMT world.
LAUNCH EVENT:
ROG FLOW Z13-ACRNM RMT02
LIFESTYLE
MEETS TECH
Race Service was also commissioned to capture lifestyle photos of the RMT02 computer and Errolson Hugh. Shot by our very own Ryan “YAER” Davis, and creative directed by Rod Chong, who brought their expertise and guidance to the project. The resulting visual style and vibe of these photos is a testament to the collaboration efforts of our team.